FSB enters Slovakian market with Hungary’s Szerencsejáték Zrt
Sports betting and igaming service provider FSB is to power SZRT Slovakia’s betRing sportsbook, marking the Hungarian national lottery’s first foray into a new market.
The multi-year agreement will see FSB power SZRT Slovakia’s betRing.sk sportsbook. SZRT Slovakia is powered by the Hungarian state lottery Szerencsejáték Zrt (SZRT), its first move outside its local market.
FSB said it views the deal as an opportunity to prove it can deliver a leading product to other state lotteries looking to enter new markets. The company recently appointed Chris Graham as a new lead for B2B global marketing.
“We’re delighted to team up with SZRT Slovakia in this exciting multi-year agreement to become their trusted technology partner,” FSB chief executive David McDowell said. “Winning the highly competitive, multi-vendor tender process for this opportunity is a great testament to our agile tech and growing industry profile.
“It has been extremely gratifying to see the talented and highly motivate..