Tag Archives: Online sports betting

Metric Gaming to launch B2C sportsbook Bhet

Metric Gaming to launch B2C sportsbook Bhet

Sports betting supplier Metric Gaming has announced it will launch a B2C sportsbook offering through its wholly owned Bhet subsidiary.

The sportsbook will build on Metric’s previously announced partnership with Lacerta Sports. Lacerta was founded by a team from London-based data betting syndicate and consultancy Starlizard, whose data solution will power the sportsbook’s pricing, risk management and player profiling.

“The pricing will be among the most player-friendly in the industry, and the scope and availability of live in-game wagering will be significantly more innovative and engaging than competitor brands,” said Metric CEO Keith Hayes.

The new venture will be funded through Metric’s latest debt financing round, during which it had raised $15m. Metric said it has received strong “indication of interest” from an unnamed “high-net worth” strategic investor who is seeking to increase the size of the round to $30m and close it out entirely.

“Metric has made significant progress ..

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Lotteritilsynet halts daily fines as Kindred stops targeting Norway

Lotteritilsynet halts daily fines as Kindred stops targeting Norway

Norwegian regulator Lotteritilsynet has paused issuing daily fines to Kindred Group after the operator confirmed its Trannel subsidiary would no longer target consumers in the country.

However, the operator added that it had done so only as a show of goodwill and that it was confident that its legal position was still correct.

Earlier this month, Lotteritilsynet warned Kindred that it would impose a fine of NOK1.198m (£100,106/€114,549/$112,184) for every day that Trannel did not withdraw from Norway.

The daily fine was due to come into effect three weeks after the day that Lotteritilsynet decided to implement the fine. That decision came on 14 September, after it previously warned the operator it would issue fines if it did not exit the market.

The regulator said these fines would only stop when the amount owed reaches Trannel’s annual gross profit, which the regulator estimated to be approximately NOK437m, or when the operator withdraws from the country.

Trannel does not hold a ..

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DraftKings shares rocket after reported “large new partnership” with ESPN

DraftKings shares rocket after reported “large new partnership” with ESPN

US-based sports betting operator DraftKings’ shares rose 14% to $18.26 in after-hours trading following report of “large new partnership” with Disney’s sports broadcasting arm ESPN.

Business news agency Bloomberg broke the story overnight, reporting that “people familiar with the matter” had indicated the existence of such a partnership.

In the wake of the story, DraftKings’ shares briefly jumped 14% to $18.26 per share in after-hours trading, up from $16.04 before the news broke. Since the after-hours peak, the share price has settled down to $17.45 per share, 8.79% above close.

ESPN speculation

The deal would be Disney’s most significant foray into the rapidly growing US sports betting market, after years of speculation, which have only increased in recent months.

In November 2021, CEO Bob Chapek hinted at the business’ interest during its fourth quarter earnings call. On that occasion Chapek called ESPN the “perfect platform” for sports betting.

“We have done substantial res..

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Entain to promote online betting brands at NSW hotels in new deal

Entain to promote online betting brands at NSW hotels in new deal

Global gambling giant Entain has agreed a new deal with the Australian Hotels Association (AHA), allowing it to promote its online betting brands Neds and Ladbrokes at New South Wales hotels.

The agreement comes despite hotels in the state having an existing exclusivity deal with Tabcorp, the national totalisator board.

As a result, the deal will not involve any Entain wagering terminals, or hotel staff accepting or taking commission for bets. Instead, Ladbrokes and Neds will simply be advertised at these venues.

“For decades now, many NSW hotels have operated PubTABs for Tabcorp at a significant loss – primarily due to high Sky Channel and EBT (betting terminal) fees,” AHA NSW CEO John Whelan said. “In-country NSW it’s even worse, with the majority of country pubs currently running their PubTAB at a loss.

“Today’s partnership with a world leader in Entain will finally give NSW hotels competition and choice.”

An evolution?

Entertain Australia chief executive Dean Shannon said th..

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Genius Sports launches in-play same-game parlay tool

Genius Sports launches in-play same-game parlay tool

Sports data and technology business Genius Sports has announced the launch of a new in-play same-game parlay betting tool for online sportsbooks.

In-Play MultiBet will allow players to wager on multiple events within the same game while a match is taking place. This, Genius Sports said, could include customers placing new bets after each goal or touchdown and during intervals.

“Combining same game parlays with the unstoppable growth of in-play betting is a breakthrough innovation for us and our partners,” Genius Sports’ chief commercial officer Jack Davison said.

The tool will be available in time for betting on the 2022 Fifa World Cup, the national team football tournament that is scheduled to kick off in Qatar next month.

“Starting with the biggest sports event of the year, the Fifa World Cup, InPlay MultiBet will enable our partners to unlock bigger margins and drive engagement between key match events and breaks,” Davison added.

In-Play MultiBet will also run across football’..

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Ontario regulator to take action against unlicensed operators from 31 October

Ontario regulator to take action against unlicensed operators from 31 October

The Alcohol and Gaming Commission of Ontario (AGCO) has made changes to its Registrar’s Standards for Internet Gaming, meaning unlicensed operators must now exit or face “appropriate regulatory action” and risk having future applications rejected.

The updated standards, the AGCO said, will support the province’s goal of creating a safer, competitive and well-regulated igaming market for the people of Ontario.

The most significant change comes to standard 1.22. Under the new rules, the transition period for unregulated igaming operators and gambling-related suppliers will end. The process was intended to allow those within the unlicensed space to move into the regulated market without causing significant interruption to their Ontario customer base.

However, the new standard establishes that operators and suppliers active in the unregulated market, or have agreements and arrangements with those in the unregulated area, must end their activities here to avoid jeopardising their eligibi..

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MaximBet continues US expansion with Indiana launch

MaximBet continues US expansion with Indiana launch

Carousel Group-operated MaximBet has gone live in a second US state by launching in Indiana.

The brand will operate online gambling in Indiana using technology from Kambi Group and White Hat Gaming. MaximBet will leverage Kambi’s betting solutions, while its White Hat Gaming partnership covers a full-service online gaming platform and PAM solution, including proprietary technology such as in-house cashier and traveling wallet.

“We’re unwavering in our commitment to bring sports fans the greatest sports betting experience in the world, and that starts with premium content and a world-class betting environment,” MaximBet founder and chief executive Daniel Graetzer said.

Graetzer added that the launch in Indiana sets the path for expansion in other states including Iowa, New Jersey, Pennsylvania and Ohio, as well in the Canadian province of Ontario.

This will be made possible via Carousel Group’s partnership with Caesars Entertainment, a 10-year deal under which MaximBet can rapidly s..

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Following the numbers on free-to-play

Following the numbers on free-to-play

There’s no shortage of businesses in the free-to-play space, but Tally’s focus on data – perhaps influenced by its top executives’ time spent outside of gambling – makes it stand out. Fresh off a $4m funding round led by Acies Investments, Daniel O'Boyle speaks to CEO Brad Vettesse and COO Rupert Huelsey about the business.

There are some tried-and-tested business models for free-to-play betting-related games to bring in money without taking any real bets.

Some products offer paid unlockables, such as features or extra credits, which players can use real money to access.

Brad vettesse

Others exist as as entertainment in itself, usually used as a way to keep players coming back to betting sites, acting more as a piece of acquisition or retention software for operators.

But perhaps not enough attention has been given to the typical business model of most free-to-use products and services these days: gathering customer data.

So, is this type of data still a mostly untapped reso..

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Road to World Cup: Preparing your sportsbook product

Road to World Cup: Preparing your sportsbook product

With the World Cup kicking off in November, punters will be presented with a wealth of big games to bet on. With just four months to go, the period for preparation is getting shorter and shorter.

Operators need to ensure they are prepared for handling an influx of traffic, while maintaining the highest possible standards of customer experience. To succeed when competition for players is at its fiercest, sportsbooks need to ensure they have a stable, robust, scalable and flexible solution that performs under pressure.

In this webinar, sportsbook platform specialist BtoBet and a panel of experts explore how to make sure you’re match-fit for the tournament.

We discussed:

How a quality sportsbook is key for an operator to increase its growthThe relevance of machine learning-driven tools and the part they play in player engagementThe importance of market localisationCustomising front-end UXTailoring your content offering ahead of the World Cup

Check out other on demand videos here.

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GAN debuts sports betting in US with Island View Casino launch

GAN debuts sports betting in US with Island View Casino launch

GAN has launched sports betting with Island View Casino in Mississippi, marking the first US deployment of GAN Sports since its acquisition of Coolbet in January 2021.

Consumers at the casino will be able to place sports bets at 20 internet-connected kiosks, while GAN will also roll out a “Bet the V” branded mobile sportsbook to complement the retail offering.

The mobile solution will be enabled by GAN’s GameSTACK Player Account Management (PAM) system for omnichannel sports betting via retail kiosks or mobile devices while on location at the casino.

GAN will also provide supporting marketing and customer services, while the deal will allow for the state-wide roll out of mobile sports betting, should Mississippi pass the relevant laws to expand wagering in the future. At present, consumers are only permitted to place mobile bets while on-site at a licensed casino.

The launch was made possible after GAN acquired Vincent Group, the parent company of operator Coolbet, for $175.9m in J..

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