Tag Archives: Online sports betting

How social gaming set Bryan Bennett up to succeed at Betfred

How social gaming set Bryan Bennett up to succeed at Betfred

Bryan Bennett fought “800lb gorillas” working for a challenger brand in the social casino space, and that experience could prove crucial as he works to make Betfred USA Sports a key player in the sports betting sector.

The social casino boom of the early 2010s, sparked by what was then Caesars Interactive’s investment in Playtika in 2009, opened up a new audience to the gaming industry and sparked a wave of M&A. The likes of DoubleDown, Big Fish Games, Product Madness and Buffalo Studios were among those to sell at significant multiples.

The smaller challengers tended to have to fight for market share, which in turn saw the market leaders turn to them as acquisition targets to further shore up their strong positions.

Bryan Bennett entered the fray as vice president of marketing for slot developer Rocketplay, one of these challengers, and one that was ultimately snapped up by slot manufacturer AGS. This saw Bennett, who previously worked for strategy games developer Kabam and casua..

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WynnBet and MaximBet among latest sports betting licence applicants in Ohio

WynnBet and MaximBet among latest sports betting licence applicants in Ohio

A further four operators have submitted applications for mobile management services licences in Ohio, with WynnBet and Maximbet among the brands seeking approval in the state.

As confirmed by the Ohio Casino Control Commission (OCCC), the two operators, along with Digital Gaming Corporation – which has the rights to the Betway brand in the US – and Stake Trade, more commonly known as Prophet Exchange, have has put their names forward for a license

WynnBet, the online gaming division of Wynn Resorts, applied in partnership with Jack Thistledown Racino. WynnBet’s efforts to launch in Ohio date back to January last year when it announced it had secured a market access deal in the state with an unnamed partner.

Carousel Group-operated MaximBet put forward its application with Jack Cleveland Casino, having in September last year revealed it had agreed a market access deal in Ohio, again with an unnamed partner.

Meanwhile, Digital Gaming Corporation sent its application to the OCCC in pa..

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Why MaximBet is more than a sum of its parts

Why MaximBet is more than a sum of its parts

When PASPA was repealed, Daniel Graetzer saw the biggest opportunity of his career. Having gone all-in on the market, he is now running a nationally recognised brand in MaximBet.

When it comes to partnerships between US media giants and sportsbooks, it tends to be the market leaders that get mentioned. It could be 888 using the Sports Illustrated brand for its US push. Or Penn National acquiring Barstool Sports and theScore to drive its growth.

The rampant speculation around ESPN moving into betting operations tends to cite DraftKings or Caesars as being its most likely partner. In short, the companies involved tend to be large, and listed.

But MaximBet, a challenger launched in 2021, has successfully pivoted from a Europe-focused, multibrand business into a US-focused, media brand-driven competitor.

And chief executive Daniel Graetzer is keen to stress that MaximBet is not just a gimmick – he’s building a new proposition for the US sportsbook industry.

Building betting into a..

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Sportradar shares up 15% after raising full-year revenue guidance

Sportradar shares up 15% after raising full-year revenue guidance

Data provider Sportradar’s share price rocketed after it raised its full-year revenue guidance for 2022.

The announcement came as part of its second-quarter financial report, in which the provider also revealed that its revenue for the three months to 30 June was €177.2m, up 23.0% year-on-year.

In total, €29.1m of Sportradar’s revenue came from the US, up by 66.3% as the US market continued to expand. Rest-of-world betting services brought in €95.5m, up by 20.6% This, the business said, was mostly due to more focus on “higher-value-add” services such as managed betting services.

Rest-of-world audiovisual services to betting operators came to €39.7m, up by just short of 10% thanks mostly to new customers.

Other operations brought in a further €12.9m.

The business then paid €43.4m for purchased services and data licences, up 33.1%, plus €64.4m in personnel expenses, up 37.6%, €21.2m in other operating income, a slight increase, and €49.2m in depreciation and amortisation, up by 75.9..

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NeoGames’ BtoBet enters Ethiopia with UtopBet

NeoGames’ BtoBet enters Ethiopia with UtopBet

BtoBet, the sports betting supplier subsidiary of online lottery platform provider NeoGames, has expanded into Ethiopia after entering into a partnership with UtopBet.

Under the deal, BtoBet will provide its proprietary sportsbook platform and other sports betting services, including risk management, to UtopBet in the East African country.

The Ethiopian online and retail sports betting operator will offer betting on both local and international sports events, while it will also add esports betting to its offering for the first time.

BtoBet’s deal with the UtopBet brand means the supplier has a presence in 28 different jurisdictions around the world.

“We are pleased to further strengthen our presence in Africa, by going live in the highly competitive Ethiopian market,” NeoGames’ chief executive Moti Malul said. “UtopBet is one of the more well-known brands in the local market and I am pleased that the choice to power their retail and online channels fell on our flexible solutions an..

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Flutter CEO: we are well-placed to “capitalise” on UK reforms

Flutter CEO: we are well-placed to “capitalise” on UK reforms

Flutter chief executive Peter Jackson said that he expects his business to ultimately be a winner from the results of the UK Gambling Act review, as Flutter’s scale will help it navigate changes while smaller businesses may exit the market.

The comments came during Flutter’s earnings call for the first half of 2022, following results in which the business revealed that its FanDuel brand had turned a profit during Q2.

Jackson (pictured) argued that in both the UK and Australia, Flutter’s businesses had “outgrown regulations”.

He discussed the introduction of point-of-consumption taxes in these markets as an example of a regulatory challenge that had a short-term negative impact, but made Flutter brands stronger in the long term.

“Our scale and operating leverage have allowed us to mitigate the impacts, both through operational efficiencies, and also through market share gains as smaller operators were required to exit from the market.”

In the presentation, Flutter also noted that ..

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Better Collective scores sports betting content deal with Sport1

Better Collective scores sports betting content deal with Sport1

Affiliate giant Better Collective has entered into a sports betting content partnership with German multi-channel sports platform Sport1.

The partnership will launch this month and be co-branded with Wettbasis, a Better Collective brand and part of the group that will provide all content to the Sport1.de website.

Better Collective said that the new deal gives the group an additional marketing channel to operate, market and manage customer contacts to betting operators in the German market.

“We look forward to getting started and I know that my colleagues at Wettbasis.com are working hard to be ready with appealing and engaging content for the Bundesliga season and in good time for the World Cup in football that is coming up in November,” Better Collective co-founder and chief executive Jesper Søgaard said.

Sport1 managing director Matthias Kirschenhofer added: “We are thrilled to partner with Better Collective as the premier international sports betting media group for a completely..

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Predictions, exchanges and the rise of political betting

Predictions, exchanges and the rise of political betting

Operators have long dismissed political betting as at most PR loss-leader – but is the calculus changing? iGB spoke to Smarkets head of political markets Matthew Shaddick to hear about the shifting landscape.

When political betting goes wrong, it really goes wrong. In the 2020 US presidential election, with conspiracies spreading from the White House to the message board, protests began assembling outside state houses and ballots counting venues throughout the critical states of Pennsylvania, Michigan and Wisconsin, where the race was agonisingly close. It was the first stirrings of what was to become the so-called “Stop the Steal” movement – the last ditch organisational effort to save the Trump presidency.

It was also the beginning of what is often known as the “shenanigans,” the weaponisation of an array of legal and legislative tools to muddy the water and frustrate democratic majorities; a catalogue of failed dirty tricks that culminated with the insurrection at the United Stat..

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BetMGM becomes official partner of NFL in Canada

BetMGM becomes official partner of NFL in Canada

Entain-MGM joint venture BetMGM has agreed a deal that will make it an official sportsbook partner of the National Football League (NFL) in Canada.

The deal comes ahead of the first NFL season since the Canadian province of Ontario opened its regulated betting and igaming markets. BetMGM was one of the first operators to launch, receiving its licence when the market opened on 4 April.

“Expanding our partnership with the NFL into Canada sets the stage for amazing opportunities as we begin the upcoming football season,” said BetMGM chief executive Adam Greenblatt. “We’re already seeing great interest from our Ontario customers and this collaboration truly elevates the BetMGM experience.”

Read the full story on iGB North America

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Novibet makes progress towards launches in NJ, Mexico and Ontario

Novibet makes progress towards launches in NJ, Mexico and Ontario

Novibet has announced three major milestones in North America, securing market access in New Jersey and Mexico, while also submitting a licence application in Ontario.

In New Jersey, the operator has secured market access through a partnership with Caesars Entertainment – which, as a land-based operator, can offer three online betting “skins”.

Under the agreement, Novibet will be able to offer its services via Caesars’ licence for ten years.

Novibet already has market access in the state of Pennsylvania, also for 10 years, and plans to launch in both sites next year.

Elsewhere, the operator also secured market access in Mexico through a partnership with Big Bola Casinos, a major land-based operator in the country. It plans to launch in the country in before the end of this year.

Finally, the operator has submitted its licence application in the Canadian province of Ontario. If approved, it plans to launch in Ontario in the fourth quarter of this year.

“The expansion of our icasi..

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